Cookies Policy

What we use cookies for:

Temporarily store input information in our calculators, tools, illustrations and demonstrations; Improve our understanding of how you navigate through our sites so we can identify improvements; and Evaluate our sites' effectiveness (we own the anonymous data collected and don't share it with anyone).

Two types of cookies are used on this web-site: Session Cookies: temporary cookies that remain in the cookie file of your browser until you leave the site; and Persistent Cookies: cookies which remain in the cookie file of your browser for much longer (though how long will depend on the lifetime of the specific cookie).  We may collect session cookies to allow you to carry information across pages of our web-site and avoid having to re-enter information. We may collect persistent cookies to help us recognise you as a unique visitor when you return to our web-site and to allow us to speed up access to the site. Click here to find out more.

Changing your cookie settings

You have the ability to accept or decline cookies by modifying the settings in your browser. However, you will be unable to use certain features of our web-site if cookies are disabled.

Legal Notice

This policy may be updated from time to time so please revisit this section of the web-site on a regular basis. This policy is not intended to and does not create any contractual or other legal rights. This policy does not cover the links within this site linking to other sites or the content of those sites.

Cookie Description Duration Type
Google Analytics
_ga ID used to identify users 1 year Analytics
_ga_* Used to identify and track an individual user session. 24 hours Analytics
_gid ID used to identify users for 24 hours 1 year Analytics
_gat Used to monitor number of Google Analytics server requests when using Google Tag Manager. 58 seconds Analytics
_gat_* Used to set and get tracking data 1 hour Analytics
_gac_ Contains information related to marketing campaigns and may be shared with Google Ads when accounts are linked. 90 days Analytics
AMP_TOKEN Contains a token code used to read a Client ID from the AMP Client ID Service and match users between AMP and non-AMP content. 1 year Analytics
__utma ID used to identify users and sessions 2 years Analytics
__utmt Used to monitor number of Google Analytics server requests 10 minutes Analytics
__utmb Used to distinguish new sessions and visits. 30 minutes Analytics
__utmc Used with older Urchin versions of Google Analytics to distinguish sessions. Session Analytics
__utmz Contains information about the traffic source or campaign that directed the user to the website. 6 months Analytics
__utmv Contains custom information set by the web developer through Google Analytics. 2 years Analytics
__utmx Used to determine whether a user is included in an A/B or multivariate test. 18 months Analytics
__utmxx Used to determine when the A/B or multivariate test ends. 18 months Analytics
Microsoft Azure / Application Insights
ai_session Unique anonymous session identifier set by Microsoft Application Insights to gather statistical usage and telemetry data. 1 hour Analytics
AI_buffer Stores queued telemetry events locally when network issues occur to ensure reliable delivery. Session Analytics
AI_sentBuffer Tracks which telemetry events were sent to avoid duplicate submissions. Session Analytics
ai_user Unique user identifier enabling counting of users accessing the application over time. 1 year Advertisement
Hotjar
_hjSessionUser_* Ensures data from subsequent visits is attributed to the same user ID. 1 year Analytics
_hjSession_* Ensures data from subsequent visits is attributed to the same session. 1 hour Analytics
First-Party / Website Analytics
umbracoEngageAnalyticsVisitorId Used to identify and track visitors for analytics purposes. 1 year Analytics